fashion | ZEPHERINA

ART DIRECTION
branding . photo direction . web design . user experience design

Zepherina, inspired by masterworks, family, and the surreal, narrates a story of choice. With the brand’s references and family imagery as a starting point, I directed an abbreviated character arc and brand story, punctuated with distinctive emblems for use on packaging and collateral, along with campaigns and websites for both e-commerce and wholesale purposes.